The CMA360 Workflow

A Simple Step-By-Step Evangelism System Based On Christ’s Method

CMA360 is designed to help churches move from simply hoping people will come… to intentionally building relationships with people in their communities. Our system combines digital evangelism, prayer ministry, health outreach, music ministry, community building, and discipleship into one practical workflow.

The entire process can be broken up into 5 phases.

Phase 1 — Prepare Your Church.
Before outreach begins, we prepare your church for success.
(1) Choose a date for your Special Day

The Special Day is the central community event where church members build relationships with the people reached through the digital campaign.

Your church chooses a date and start planning for:

  • Free Music Program
  • Free Plant-Based Meal
  • Free Health Talk
(2) Assign Key Roles
Choose people responsible for

Music Program (11:00–12:00)
Select musicians or presenters who will create an uplifting and welcoming atmosphere.

Plant-Based Meal (12:30–14:00)
Choose members responsible for preparing and serving a healthy plant-based meal.

Health Presentation (14:00–15:00)
Choose someone to present NEW START principles or another relevant health topic.

(3) Create Your WhatsApp Group

Create a WhatsApp group and:

  • Choose a proper name and upload a logo to the WhatsApp group
  • Set group permissions so only admins can post
  • Generate the sharing link
(4) Configure the campaign with our tool

Enter the following information into the CMA360 campaign tool:
• Church Name (eg Hill SDA Church)
• Area / Town / City (eg Brooklyn)
• WhatsApp Sharing Link (You get this from WhatsApp after you created the group)
• Date Of Special Day (This is the date we will be working towards and want as many non-church members as possible to attend)
• Contact Person Details (This is the name and number where people can send any questions, prayer requests or testimonies)

The system automatically generates:
  • Marketing Text (What we use in Facebook ads and other digital ads)
  • Video Scripts (What to say on our videos we produce if we do not use the videos CMA360 provides)
  • Daily Messages (Text we need to send everyday to the WhatsApp group until the campaign finishes)
  • Prophecy Series Messages (The messages and poll text we need to send, together with the audio prophecy studies)
(5) Build A Prayer Team

Create a dedicated prayer group of at least two people. This team commits to praying daily for:

  • The campaign
  • New contacts
  • Prayer requests
  • Church members involved
  • Decisions for Christ
Mobilize Church Members - Now we begin connecting with people where they already are.

Church members receive:
• Marketing Images
• Marketing Text
• Other Sharing Material
Members are encouraged to share these ads with friends, family, coworkers, neighbours, and community members.

Launch Digital Advertising

During this phase:

  • Upload Facebook Ads
  • Configure Local Advertising
  • Target Your Community
  • Begin Collecting New Contacts in the WhatsApp Group
The goal during this phase is simple:
  • Create interest.
  • Gather contacts.
During this phase we begin building trust.

We alternate between Bible content and practical health content.

The goal is to get people interested in Bible truth and healthy living. Usually one of these topics sparks interest. We also encourage them during this phase to attend our special day. Each video has a call to action that will be either an offer to pray for them or to answer any bible questions. Each video will also invite them to the special day.

Day 11
Share the Welcome Video

Day 12
Share Bible Video 1

Day 13
Share Health Video 1

Day 14
Share Bible Video 2

Day 15
Share Health Video 2

Day 16
Share Bible Video 3

Day 17
Share Health Video 3

Day 18
Share Bible Video 4

Day 19
Share Health Video 4

Day 20
Share Bible Video 5

Throughout this phase we:
  • Answer Bible Questions
  • Receive Prayer Requests
  • Build Relationships
  • Show Genuine Care
This is where digital relationships become real relationships.

This is the day church members intentionally mingle with the people reached through the campaign.

Program Structure
11:00–12:00 Music Program
12:30–14:00 Free Plant-Based Meal
14:00–15:00 Health Presentation

The goal is not merely to run a program. The goal is:
  • Build Trust
  • Build Friendships
  • Show Love
  • Show Hospitality
  • Create Meaningful Conversations

Church members are encouraged to intentionally spend time with guests, listen to their stories, answer questions, and invite them to continue the journey which would be the online or in-person prophecy seminar starting soon.

The Special Day is not the finish line, it is the beginning.

Starting soon after the Special Day:
Start The Prophecy Series
Alternate between:
Day 1 → Share lesson 1
Day 2 → Share poll about lesson 1
Day 3 → Share next lesson
Day 4 → Share poll about that lesson

...continue until the series is complete.

The polls create interaction.
The lessons create growth.